“The best benefits communications aren’t complete without exceptional graphic design.” – Daniel Hardison, Art Director at CPI.

Want employees to spend time with their benefits guide or hang that Open Enrollment postcard on the fridge? It’s simple, add great design.

There are a lot of crazy trends out there (snail skincare, anyone?). But as we know, what was popular last year may not be cool today. When it comes to benefits, keeping your graphic design fresh each year is essential to engaging your employees and catching their eye.

Here are 5 graphic design trends we’re loving right now.

The Takeaway

We scour the trends, so you don’t have to. Using new ideas will keep your communications looking sharp and give employees benefits materials they’ll actually want to read.

At Communication Partners, we take benefits communication to the next level. We’re here to help you maximize the impact of your benefits—starting with on-point design. View our samples and reach out to us today!

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2023 Net Promoter Score

What Does This Mean?

Providing the highest level of hospitality is important to us. Surveys give us the feedback we need to continually meet this goal. We’re pretty proud of our Net Promoter Score (NPS). Here’s why:

What Is NPS?

NPS is based on the percentage of survey respondents who are promoters, passives, and detractors:

  • Promoter: Score of 9 or 10
  • Passive: Score of 7 or 8
  • Detractor: Score of 0 to 6

Scores range from -100 to 100. The higher the score, the higher the percentage of promoters versus detractors.

What Is a Good NPS?*

Above 0: Good
Above 20: Favorable
Above 50: Excellent
Above 80: World Class

*Bain & Company, creators of NPS